S.1 - To achieve QUALIFIED EDUCATION by providing higher education services at international standards that will provide learners with the knowledge and skills to meet their changing needs throughout their careers, as well as professional qualifications.

S.2 - To lead the regional research, development and innovation ECOSYSTEM by providing knowledge, projects, technology and art production that will expand the research footprint of the university.

S.3 - To strengthen the bond between the university and society, based on the understanding of social service and social responsibility, and to implement the United Nations Sustainable Development Goals with an understanding of respect for nature, people and society in all processes.

S.4 - Hareketlilik programlarından, uluslararası işbirliklerinden ve uluslararası uygunluktan yararlanarak üniversitenin tercihliğini, işbirliğini ve görünürlüğünü.

S.5 - ASSURING ORGANIZATIONAL AGILITY AND CORPORATE QUALITY by empowering employees and adopting change management.